LeadsCon Connect in Chicago gives you your fall helping of LeadsCon networking, LeadsCon meetings and LeadsCon education. The two-day agenda is packed with:
CONNECTIONS – Receptions, dine-arounds, casual hangs and more
CONTENT – Panels, town halls, fireside chats and more to prep you for the next year
MEETINGS – Matchmaking meet-ups, demo dates and speed meetings
PEER-TO-PEER – Birds-of-a-feather conversations, category-specific roundtables
PARTNERS – An exhibit hall packed with new products and leading service providers
LeadsCon events are attended by all business segments with high levels of attendance coming from 25 main verticals including mortgage/lending, insurance, fintech, EDU, legal, home services, and healthcare.
Buyers (End Users), Agencies, Affiliates, Aggregators, Investment/VC/Financial, Lead Gen/Marketing/Marketing Services Companies, Lead Sellers, Networks, Technology Solutions Providers.
With two days of networking and content featuring the top experts in lead gen and performance marketing, there is nothing else like a LeadsCon event.
Kick LeadsCon Connect off with rapid-fire peer-to-peer conversations—spanning dozens of topics. Pick a topic, grab a seat at that topic’s assigned table and participate in a conversation with peers from across the industry on that topic. We’ll ring a bell after 20 minutes to signal it’s time to pick another topic and join a second chat. Twice the topics, twice the peers—twice the conversations.
For our lead-off fireside chat, LeadsCon is thrilled to be joined by Dave Azer of Jacuzzi. In our first 30-minute discussion, we’ll cover how changing consumer behavior is impacting lead generation, what customer engagement looks like in 2023, and how to best assess and select the right vendors from an ever-changing and overcrowded landscape of potential partners.
As consumer debt balloons to new levels and households look for resolutions, personal finance organizations like Achieve are uniquely situated for growth. Our second fireside chat will be a dynamic discussion around affiliate marketing and customer acquisition featuring the insights of Francesco Fagnini, Vice President of Growth for Debt Resolution and Strategic Partnerships at Achieve, formerly known as the Freedom Financial Network.
This not-to-be-missed discussion aims to hone in on what brand-side marketing executives are looking for when it comes to lead generation, partnerships, and finding growth in the current economic environment.
Only LeadsCon Connect offers vertical conversations that let you sit with peers facing similar challenges specific to a vertical. This session features three simultaneous peer-to-peer, moderator-led conversations—join the mortgage conversation or the home services conversation or the EDU conversation. (Seating is limited; first-come-first-served.)
Only LeadsCon Connect offers vertical conversations that let you sit with peers facing similar challenges specific to a vertical. This session features three simultaneous peer-to-peer, moderator-led conversations—join the insurance conversation or the healthcare conversation or the auto conversation. (Seating is limited; first-come-first-served.)
Not all leads are created equal, so organizations shouldn’t fall into the trap of treating them the same. Come to this engaging Lunch & Learn session where LQ Digital will outline how leading brands are using data to build a segmented approach to lead buying and a customized sales experience to drive performance.
This moderated session invites you inside a group conversation around the legislation and regulation transforming our industry. Come talk a lot, a little–or just listen. We’re talking up best practices for staying abreast of compliance spanning every category of the industry with your peers from across lead gen. (Seating limited; first-come-first-served.)
A special afternoon program for affiliates mixing content, peer-to-peer learning and power networking.
As consumer behaviors evolve, having the right affiliate marketing program in place to drive sales, expand reach and boost revenue will be more critical in 2024 than ever before.
This rapid-fire peer-to-peer afternoon kicks off with our exclusive State of Affiliate Marketing and then dives into cross-industry discussions full of leading insights and peer-to-peer group conversations that get you face-time with affiliate experts. Discussions include:
1:30-1:45 p.m. — State of Affiliate Marketing in 2023
1:45-2:30 p.m. — Industry Panel: Effectively Scaling Your Affiliate Program Through Partnerships
2:30-3:15 p.m. — Coffee Break in the Exhibit Hall
3:15-4:00 p.m. — Peer-to-Peer Group Discussions
Meet us in the exhibit hall for a coffee and dozens of lead-gen product speed demos—repeating five-minute demos that will give you perfect “quickie” overviews of some of the latest products and services.
2:20 – 2:25 | Taboola
2:25 – 2:30 | Anura
2:30 – 2:35 | LeadsPedia
2:35 – 2:40 | Squeeze
2:40 – 2:45 | Contact Center Compliance
2:45 – 2:50 | Boomsourcing
2:50 – 2:55 | Regal
2:55 – 3:00 | TrackDrive
3:00 – 3:05 | Convoso
3:05 – 3:10 | LeadScorz
This panel will cover defining lead quality and the characteristics of a high-quality lead, effective lead scoring techniques, how to identify the most promising leads and leveraging data analytics to optimize lead gen.
This moderated session invites you inside a group conversation on the lead gen tech stack—who’s using which tech. Come talk a lot, a little–or just listen. We’re talking up which tech tools, platforms and software your peers are using so you can make sure you’re using the latest and greatest. (Seating limited; first-come-first-served.)
Give an us hour and we’ll give you a whole new set of industry friends and colleagues. Meet us in the exhibit hall for drinks, appetizers and demos of new products and services. And come play our first-ever LeadsCon Networking Bingo—100% Grade A guaranteed to help you meet and mingle with new and old colleagues.
Day 2 kickstarts with another round of choose-your-own-adventure conversations—this time we’re serving up topical conversations that let you sit with peers facing similar challenges. Pick a topic, grab a seat at that topic’s assigned table and participate in the conversation. We’ll ring a bell after 20 minutes to signal it’s time to pick another topic and join a second chat. Twice the topics, twice the peers—twice the conversations.
You will not want to miss this morning’s kick-off panel which will focus on marketing tools that are actually gaining traction with AI and predictive analytics. We’ll also look at what’s to come with generative AI and how the next wave of innovation might disrupt the lead generation ecosystem.
This moderated session invites you inside a group conversation on lead scoring and promises a terrific opportunity to meet with peers. Come talk a lot, a little–or just listen. We’re talking up best practices and insights around lead scoring to help you build a fool-proof, 100% accurate strategy for scoring yours. (Seating limited; first-come-first-served.)
Join us for this dynamic fireside chat where Neelam and Jaimie will explore the habits that set apart highly effective lead generators. Whether you’re a seasoned marketer or just starting out, this session will equip you with the tools you need to thrive in today’s ever-changing, uber-competitive market.
This moderated session invites you inside a group conversation on what attracts the best leads and promises a terrific opportunity to meet with peers. Come talk a lot, a little–or just listen. We’re talking up best practices and insights around the latest developments in GenAI and how they’re impacting the lead generation landscape. (Seating limited; first-come-first-served.)
Come grab some coffee. Or network with your colleagues. Or both! Once you’re done checking out the latest and greatest products and services our exhibitors have to offer, join our musical chairs-inspired Two-Minute Networking—quick rotating chats with other attendees that will drive relationships, provide insights and increase your LinkedIn connections.
With the rapid advancements in technology and evolving customer behaviors, it’s essential to understand the emerging trends that will shape the next decade and adapt your lead generation strategies accordingly. This not-to-be-missed discussion features insights from the industry’s premier thought leaders!
In today’s fast-paced and competitive digital landscape, brands must navigate through a multitude of channels to reach their target audience effectively. However, success lies not only in reaching the right audience but also in driving measurable leads and sustainable growth. In this session, we hear how home services leader James Hardie is finding success.
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