From the biggest information resource on lead gen and performance marketing comes the industry’s next big must-attend event.

October 25 - 26, 2022
Gaylord National Resort
Washington, DC

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Agenda

  1. 5:00 pm - 7:00 pm

    Welcome Reception

  1. 7:30 am - 6:00 pm

    Registration

  2. 8:30 am - 9:45 am

    Industry Deep Dive 1: Does Gaining Consent Lead to Better Marketing Performance?

  3. 8:30 am - 9:45 am

    Industry Deep Dive 2: Insights From Capitol Hill & How the Performance Marketing Industry Can Influence Change

  4. 9:45 am - 10:15 am

    Morning Networking Break

  5. 10:15 am - 10:20 am

    Welcoming Remarks

  6. 10:20 am - 11:00 am

    Opening Keynote

  7. 11:30 am - 12:15 pm

    Balancing Compliance & Data Privacy Issues With Your Growth Goals

  8. 11:00 am - 11:30 am

    What Will Consent Marketing Best Practices Look Like in 2023?

  9. 12:15 pm - 1:30 pm

    Lunch

  10. 1:30 pm - 2:10 pm

    How to Stay Compliant in an Ever-changing World of Lead Generation

  11. 1:30 pm - 2:10 pm

    Identifying Tools for Compliant Lead Generation While Serving Your Sales Organization

  12. 2:15 pm - 2:55 pm

    Examining the Performance of Leads with Express Written Consent vs. Non-EWC Leads

  13. 2:15 pm - 2:55 pm

    How to Grow Your Internal Compliance & Data Privacy Capabilities as Your Organization Scales Up

  14. 2:55 pm - 3:15 pm

    Afternoon Networking Break

  15. 3:15 pm - 4:00 pm

    What’s Next/Pending Legislation - How Can We Create Win-Win Scenarios For Consumers & Industry?

  16. 4:00 pm - 4:30 pm

    Don’t Sink, But Swim: How to Establish Consumer Trust Through Digital Policy

  17. 4:30 pm - 6:00 pm

    Happy Hour

  1. 9:00 am - 10:00 am

    Breakfast “Meet the Speaker” Discussion Groups

  2. 10:15 am - 10:45 am

    Insights Around Consent Marketing

  3. 10:55 am - 11:40 am

    Creating Better, Compliant Customer Engagement Experiences to Generate More Leads

  4. 11:50 am - 12:25 pm

    Big Tech & Lead Generation: Allies In Creating A Better Consumer Marketing Experience

  5. 12:25 pm - 1:40 pm

    Lunch

  6. 1:40 pm - 2:25 pm

    Partnerships & Joint Ventures: Considerations Around Compliance to Avoid Putting Your Brand at Risk

  7. 2:30 pm - 3:15 pm

    Closing Keynote: Consumer Data Privacy, the Metaverse, and the Next Phase of Marketing Transformation

  8. 3:15 pm

    Consent Summit Concludes

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