Agenda |
|
| Time | Session |
|---|---|
| 1:00pm – 1:30pm | Does Facebook advertising work for Lead Gen Buyers? Presenter: Nguyen Le, Lead Gen Project Manager, DoublePositive Syed Zaidi, Chief Technology Officer, DoublePositive |
| 1:30pm – 1:50pm | The State of SEO in 2013 and its Impact on Lead Gen Presenter: Adrian Ridner, Co-Founder, Remilon LLC Ben Wilson,Co-Founder, Remilon LLC |
| 1:50pm – 2:20pm | Beyond Compliance 101 – what’s next? Presenter: Kristen Freer, Vice President, Product Marketing, PerformLine, Inc. Marcela Shine, Chief Operating Officer, PerformLine, Inc. |
| 2:20pm – 2:50pm | More Good – Less Bad: How great data can provide leverage and drive better decision making. Presenter: Paul Rhyu, Managing Director, Rooster Media Services |
| 2:50pm – 3:15pm | Sponsored Demos Moderator: Michael Ferree, Director, LeadsCouncil Presenters: Daryl Colwell, VP of Business Development, MediaWhiz Darryl Mattox, President, Gragg Advertising |
| 3:15pm – 3:20pm | Industry Data Trends Presenter: Michael Ferree, Director, LeadsCouncil |
| 3:20pm – 3:40pm | CFPB and Lead Generation Presenter: Jonathan L. Pompan, Partner, Venable LLP |
| 3:40pm – 4:10pm | What’s In A Name: Is “Lead” A Bad Word Moderator: Keith Moore, President & COO, AcademixDirect, Inc. Panelists: Antonio Franzese, CEO & Co-Founder, Precise Leads Paul Rhyu, Managing Director, Rooster Media Services Joeri Weyenberg, Vice President Marketing, Kaplan University |
| 4:10pm – 4:30pm | Fraud: State of the Industry Presenter: Hagai Shechter, Chief Executive Officer, FraudLogix |
| 4:30pm – 5:00pm | “A detailed look at EDU trends: What should I expect?” Presenter: Greg Gragg, Chief Executive Officer, Gragg Advertising |
| 5:00pm – 5:30pm | Insurance Lead Industry Consolidation: What does this mean for you? Presenter: Erik Josowitz, Sr. Vice President, Technology & Marketing, All Web Leads |
| 5:30pm – 6:30pm | Mixer |